Applied AI Workflows
I use AI as a working system, not a shortcut. This page covers two projects: Nura, a pet care brand where AI supported product development, pricing, and marketplace sales, and VALENTE, a storytelling project where AI powered visual consistency and creative direction.
The goal goes beyond generating images. I use AI at every stage of a project: research, decisions, pricing, product testing, visual exploration, prompt design, and execution.
In both projects, AI helped me test ideas faster, make sharper creative decisions, build stronger visual systems, and turn early concepts into finished work.
AI for E-commerce, Product Development, and Sales Strategy
Nura is a pet care brand I built and launched on Mercado Libre using an AI-assisted workflow. AI supported every early stage of the business: brand identity, product exploration, pricing, mockups, marketplace assets, and product validation.
I used it to test product ideas like double-sided bandanas and absorbent training pads, create visual directions, build product mockups, and decide how each item should be positioned and sold online.AI also helped me compare costs, set prices, organize the product line, and plan how the brand should show up inside Mercado Libre, where it now sells nationwide across Mexico.
The point isn't just visuals. Nura shows how I use AI to connect design, product development, cost analysis, and sales strategy into one working ecommerce system.
Brand Identity Exploration
Defined the brand's visual direction, tone, and commercial personality.
Logo and Visual Direction
Tested identity options and refined the brand into a cleaner, more trustworthy ecommerce presence.
Product Mockups
Created visual assets for bandanas, training pads, packaging, and marketplace listings.
Marketplace Image Planning
Defined the image set each listing needs to feel clear, complete, and trustworthy.
Pricing and Cost Analysis
Used AI to compare costs, estimate margins, and decide which products made commercial sense.
Product Validation
Tested product ideas before committing time or money to production.
E-commerce Positioning
Decided how each product should be presented, explained, and sold online.
Mercado Libre Listing Strategy
Planned the images, product structure, and sales copy for each Mercado Libre listing.
Nura shows the full path, from product idea to a live ecommerce store, with AI supporting every decision along the way.
AI for Visual Storytelling, Character Consistency, and Creative Systems
VALENTE is a storytelling project I direct, built on AI-assisted visual workflows: a consistent fictional universe of characters, outfits, robots, dogs, posters, cinematic frames, and video sequences.
The core challenge is consistency. Instead of generating one-off images, I built a workflow that controls identity, proportions, styling, mood, visual rules, and narrative tone across every output.
AI is part of the creative direction process: developing characters, refining prompts, building visual references, testing styles, planning video sequences, and combining platforms to get stronger results.
VALENTE isn't about producing images. It's about directing AI with intent, keeping a visual canon, and building a world that can keep growing without losing its identity, the same discipline a design system needs.
Character Development
Created and refined characters with consistent physical traits, styling, personality, and presence.
Visual Consistency Systems
Built rules for proportions, outfits, accessories, color, mood, and recurring design elements.
Prompt Engineering
Wrote and refined prompts to control AI output with precision.
AI Image Direction
Used references, iterations, and corrections to steer each image toward a stronger result.
Video Sequence Planning
Designed cinematic continuity through shots, camera movement, framing, and scene progression.
Cinematic Shot Design
Planned each frame's composition, mood, camera angle, lighting, and rhythm.
Style Exploration
Tested different aesthetics while keeping the project true to its core identity.
Cross-platform AI Workflows
Combined multiple AI tools and platforms to improve consistency, quality, and execution.
VALENTE became my lab for building consistency, emotion, and narrative control into AI-generated visual systems.
One Way of Working
Nura and VALENTE approach AI from opposite directions.Nura applies it to commerce: product development, pricing, and marketplace strategy.VALENTE applies it to storytelling: visual identity, character consistency, and cinematic production.
In both, AI isn't a shortcut. It's a working system that helps me test ideas faster, set clearer visual direction, and connect creative work with real execution.